Industry News

Consumer preferences are prompted Asian each big final market a quietly change. Driven by this, the dow chemical company such big enterprise to make rapid response, especially in plastic packaging this area.

In the April 20, China international exhibition of rubber (China plas) period, the dow company four executives in a small informal discussion at media about their views on this trend.

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In China packaging federation, the local packaging technology association and professional committee support, the CHIPF2010 Beijing international packaging exposition hold quite successful, got the pa

Now local cosmetics brand packaging follow suit serious, very much the same, not imitation of foreign capital, is copying each other. Is South Korea brand, but China registered a Chinese LZ, then the outer packing, product and so on all copy is almost exactly like to, and now have made the store. Thought to have a few more registered trademark, imitate the international famous brand, playing outside, in the independent brand, I see that is in the "cooking" brand,Lotion pump bottle supplier...

Each had just entered the cosmetics industry marketing people, will feel with the customer contact was very difficult, sometimes even feel at a loss, the author, based on his experience, summarizes some of the marketing experience, hope to interested in marketing friends play a heuristic role.

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1. Understand people's taste. To know gift is not that made them happy, but to allow others to happy. Any experiment others items are not taste as a gift of the election.

2. Do not contain motives. Should try to avoid some of the implications of the gift and innuendo.

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